It’s official: Disney princesses reinforce “limiting” gender stereotypes in young girls, and contribute to “body esteem” issues.
The study also showed that, over time, girls with body esteem issues were more likely to “engage more with the Disney Princesses over time”.
Coyne based her study on a set of almost 200 pre-school children, both boys and girls, and how much their behaviour appeared affected by their consumption of Disney Princess material.
“We know that girls who strongly adhere to female gender stereotypes feel like they can’t do some things,” Coyne said.