Blockbuster films with female leads outperform male-led equivalents at the global box office, a new study has reported.
CAA agent Christy Haubegger said in a statement: “Women comprise half the box office, yet there has been an assumption in the industry that female-led films led were generally less successful.
Reinforcing the findings, the report also analysed films that passed the Bechdel test, the informal measure that records if female characters interact and have agency in films independent of male characters.
The report concluded that, again, Bechdel test-passing films also outperformed those that failed.