Greg James has added an increase of around 240,000 listeners to BBC Radio 1‘s Breakfast show audience since taking over the slot from Nick Grimshaw last year, new figures reveal.
The figures, drawing from the October-December period, accounts for James’s first full quarter as host of the show, which runs from Mondays to Thursdays.
“This is paying off and increasing numbers of people are listening to music, radio and podcasts on BBC Sounds with recent record figures.”
However, taking into account their data that covers listeners over the age of 10, James has grown his listeners by more than 300,000 in his first full quarter.