If you are a big release, you’re guaranteed to be the center of attention, and even if you land second or third on a busy box office week, a movie is still an event flick that is being talked about on blogs, in social media and at the dinner table.
One major thing theatrical releases still have going over streaming releases is their ability to produce event weekends and a lot of buzz.
Occasionally a Netflix product like Stranger Things has a similar trajectory, but there’s nothing like opening weekend for a new movie.
Don’t get me wrong, people talk about Netflix shows and movies plenty, but it’s often more of a slow burn thanks to people not binge-ing Netflix content at a consistent rate.