Unfortunately, these values weren’t aligned with our tone and priorities of inclusion, diversity, wellness and health within every pillar of daily life.
Today was a rough day: our stakeholder, Kelly Dodd, was distanced from our company as an ambassador of the brand after the recent weeks and days of social media presence, indicating her opinions about people and the pandemic.
While she remains a minority shareholder in the company, we made the decision today to formally sever ties with her endorsement and likeness with our brand, so that we can continue our charge to spread good vibes and healthy hydration to everyone!