He’s clearly using hyperbole to make a point here, but the throughline of what he is trying to say is fairly obvious: Netflix’s biggest hurdle is the endeavor to make its services 24/7 constant for its users, and that’s impossible when humans biologically need to spend at least one-third of their lives asleep.
Reed Hastings’ recent comments during a Netflix Investor Relations interview (via The Guardian) serve as a bit of a head scratcher, but the basic idea is pretty simple.
Netflix mastered the art of the binge watch formula when it started providing full seasons of streaming TV series and movies, and the biggest competitor to grabbing the attention of its consumers it the fact that people need to stop watching to get some rest.