In a major shake-up to the movie business, AMC Theatres and Universal Pictures have partnered to bring new movies to premium VOD shortly after their initial release.
Financial terms of the deal were not disclosed, but AMC is expected to share in the profits from any movie that goes to premium VOD early.
AMC and Universal squabbled earlier in the year following the release of Trolls World Tour on VOD, which proved to be a big success for the studio.
The success of movies like Trolls World Tour on premium VOD, with the rentals typically going for around $20, helped force the issue.