If Apple TV is successful, where you might go to get your smartphone is also where you’ll go for a portion of your television consumption.
The Wall Street Journal reported on Saturday that “the tech giant wants to make scripted shows for streaming, only without violence, politics and risqué story lines.”
Its TV service has been slow to get off the ground, and Apple seems to be unsure what kind of a content provider it wants to be.
The world has accepted – without batting an eyelid – that the company that sends you toasters in the mail (Amazon) now also makes your television shows.