Ynon Kreiz, chairman and CEO of Mattel, had this to say about the new partnership with Warner Bros. “Barbie is one of the most iconic franchises in the world and we are excited to partner with Warner Bros. Pictures and Margot Robbie to bring her to life on the big screen.
The Barbie movie is officially a go at Warner Bros. and Margot Robbie will bring the iconic doll to life on the big screen.
And Margot is the ideal producer and actress to bring Barbie to life on screen in a fresh and relevant way for today’s audiences.”
Toby Emmerich, chairman of Warner Bros. Pictures Group, had this to say about the new deal in a statement.