There are a lot of good Super Bowl spots, but for film fans, this is going to be a very hard one to top.
In the film, Phil was forced by mysterious forces to relive Groundhog Day in Punxsutawney, Pennsylvania hundreds, if not thousands of times.
Kudos to whoever at Jeep’s advertising agency put that together — and then realized that made this year’s Super Bowl the perfect forum for a new commercial inspired by the classic 1993 comedy Groundhog Day.
This year, the Super Bowl falls on a very special day.