Marvel has been hard at work promoting its latest movie, Captain America: Civil War, across various social media platforms.
One of comic book moviedom’s most recent successes, Deadpool, rode a tidal wave of social media buzz to become a surprise hit.
With early buzz for Civil War being largely positive, it seems likely that social media will help propel the movie to success during its opening weekend.
“Civil War’s’ social media impact is arguably the most impressive yet from Marvel, and that’s saying something given their remarkable history.