The coronavirus is like a Keanu Reeves movie; a chain reaction of things that keep besetting one industry after another.
The closure of movie theaters — which is still ongoing in some parts of the country — doesn’t just impact those specific companies and their employees.
So they’ve got 80 million tubs worth of popcorn lying around instead. Now they’re working with new partners to find new ways to sell their product.
Meanwhile, theaters in New York and many areas remain closed, with no opening date in sight.