The research looked at UK cinema screenings from May to August, and found that when a film did have a subtitled performance, often there was the only one offered.
Cineworld states that it shows subtitled screenings based on “the availability of specially adapted films as well as customer demand”, while Vue, Showcase and Odeon all flag up their commitment to captioned and subtitled screenings on their websites.
The UK Cinema Association, an industry body that represents more than 90% of UK cinema operators, said it is working with a number of its larger cinema operator members to “explore the audience response to increasing the number of subtitled screenings available”, including for children’s films.
“Not providing subtitled films doesn’t only mean deaf people miss out on the films,” she said.