With movie theaters and theme parks closed, the vast majority of the Disney revenue stream has dried up.
That’s slowly beginning to change as Walt Disney World and Disney Stores are looking to slowly reopen, but even that won’t turn things around overnight.
Especially, coming as it does during a period where the Walt Disney Company, 800-lb. gorilla that it is, is struggling financially as much as it has in decades.
While $5 million isn’t going to fix anything overnight, it’s a strong message sent nonetheless.