“Confirmed TV figures just in for England v Denmark last night: A peak of 26.3 million & including Hub non-TV devices the peak increases to 27.6 million, making it the biggest peak football audience ever for a single channel.
England’s Euro 2020 semi-final match against Denmark broke a new record for peak football viewership in the UK.
This is described as the highest peak audience ever for a football fixture for a single channel.
ITV Sport presenter Mark Pougatch announced the news on Twitter, revealing that the match had been watched by a peak audience of 27.6 million people across both ITV and ITV Hub.