Fox Searchlight has emerged victorious in a bidding war for a tasty new biopic, centering on the man who created the Flamin’ Hot Cheetos, Richard Montanez.
The Flamin’ Hot Cheetos line launched in 1992, and went on to become Frito-Lay’s best-selling product.
Montanez revealed in a 2016 interview that his recipe for Flamin’ Hot Cheetos was inspired by a popular Mexican street food known as elote.
The studio reportedly beat out multiple studio bidders for the project in what was described as a “highly-competitive sale.”