After opposing similar plans for years, theater owners are now much more open to premium VOD, with this current model expected to provide theater owners with anywhere between 10% and 20% of the premium VOD revenue, for movies that are released on the service less than 30 days from the theatrical debut.
One point of contention is how small the window between theatrical and premium VOD should be.
Here’s what Rob Moore had to say about why premium VOD is the right move to compete with Netflix.
Here’s what former Paramount vice chairman Rob Moore had to say about what theater owners are seeking.