The short-form contracts are much smaller, with Mark Zuckerberg and crew shelling out anywhere from $10,000 to $30,000 for shows with 5-10-minute installments; in those cases, creators will get to keep 55% of the ad revenue from said videos.
Facebook’s contracts for long-form shows, which will be around thirty minutes in length, reportedly hit around $250,000, putting Facebook on the receiving end of all ad revenue.
Enough to be dropping a quarter of a million dollars on content!
While that money is perhaps small potatoes for major television productions, as well as Mark Zuckerberg’s paycheck, that would pay for some pretty fancy online content.