Now, in the wake of Bryant’s death, Planters plans on pausing the promotion featuring Mr. Peanut’s death, but that doesn’t mean the end of the campaign.
The tragedy happened less than a week after Planters debuted its super weird commercial that kills off Mr. Peanut when he sacrifices his life after a car crash.
Beloved basketball legend Kobe Bryant died on January 26 after a helicopter crash that also resulted in the deaths of his 13-year-old daughter and seven others, shocking fans and admirers everywhere.
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