It’s fun to join a world with unrealistically glamorous jobs and apartments and wardrobes and cities, especially when there’s a good story to go along with it!
And also that you can never go wrong with an upbeat song and dance scene.
In fact, it just kind of redeems the formula in some ways.
Isn’t It Romantic stays pretty surface level, which makes for a fine and pleasurable viewing experience, but doesn’t exactly do anything to show that rom-coms would be better if the best friends had more of an inner life, for example.