The Ace Chemicals logo is more than likely just an Easter Egg to show that the movie takes place in the DC universe.
Shazam! is currently filming in Toronto and new photos from the set reveal that the movie will be taking place in Philadelphia.
There’s an ad for a boxing match and it has a sponsor of Ace Chemicals, which most DC fans know as the place where the Joker came to be.
Ace Chemicals is located in Gotham City and was first owned by Martha Wayne’s parents, then called Apex Chemicals.
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