Justin Timberlake will headline the Pepsi Super Bowl LII Halftime Show on NBC at U.S. Bank Stadium in Minnesota on Sunday, Feb. 4, 2018, it was confirmed tonight.
Super Bowl LII marks Pepsi‘s sixth year as title sponsor of the Super Bowl Halftime Show and 16th year as an NFL partner.
The Pepsi Super Bowl LII Halftime Show is an NFL Network production and will be executive produced by Ricky Kirshner and directed by Hamish Hamilton.
The Pepsi Super Bowl Halftime Show is the most-watched musical event of the year. Last year’s show was the most-watched musical event of all-time across all platforms and the most-watched Super Bowl Halftime performance in history through broadcast and digital channels, reaching more than 150 million unique people, garnering more than 80 million views and totaling 260 million minutes watched.