Anyone shopping for a little black dress in Los Angeles this weekend can expect slim pickings. The Time’s Up campaign, which has called on women to wear black on the Golden Globes red carpet to support the fight against sexual harassment in Hollywood, has seen a run on black gowns.
The red carpet has also become a lucrative side-hustle for actors who become ambassadors for fashion houses.
The red carpet has long served as a promotional device for films in which women are treated, in the worst cases, as chattels of the studios.
The nominees Saoirse Ronan, Allison Janney, Mary J Blige, Holly Hunter and Gal Gadot are among those who have pledged to wear black.