There was backlash almost immediately after news broke that Jones would appear on Sunday Night with Megyn Kelly, with advertisers pulling out to avoid any association with Alex Jones, and people affected by the Sandy Hook shootings writing to NBC to pull the episode.
Infowars host Alex Jones is best known for his claims that spin troubling conspiracies and even proven falsehoods.
He has stated that the Sandy Hook Elementary tragedy was a hoax, and such claims have understandably gone over poorly with many.
The controversy only increased when Alex Jones himself leaked part of his conversation with Kelly, which he had secretly recorded because he believed he would be misrepresented by the finished NBC product.