Subscription service MoviePass, which became renowned for offering users the ability to buy a movie ticket per day for $9.95 per month, has drastically altered their plan for new members.
Earlier this month, MoviePass changed their terms and combined theater tickets with a 3-month free trial of iHeartRadio.
Lowe has noted 88 percent of MoviePass users see fewer than two films in a month, so a majority of customers would still get great use out of the service.
When asked by THR if that particular plan would ever return, MoviePass CEO Mitch Lowe simply stated, “I don’t know.”