Now Helios and Matheson Analytics is distancing itself from the beleaguered service by spinning off MoviePass into its own company.
MoviePass’ parent company has been defined by the service and seen its fortunes rise and fall with it.
Unless you count information technology and big data among your interests, there’s a good chance that before MoviePass launched its $10 a month unlimited moviegoing service, you’d never heard of Helios and Matheson Analytics.