The EU’s European Commission is reportedly mulling a quota for streaming services like Netflix and Amazon Prime that would see them forced to consist of at least 20% European TV and movies.
Netflix has rejected similar proposals before, telling the European Commission: “Rigid numerical quotas risk suffocating the market for on-demand audiovisual media services.
Draft proposals set to be unveiled next week are also expected to impose a rule that streaming services “ensure prominence” of European content on their homepages.
The quota would form part of the EU’s redrafted broadcasting rules, according to the Financial Times, and extend to VOD services.