Netflix is considering launching its own print magazine and buying a historic Los Angeles cinema to showcase its productions as part of its continuing attempts to be fully accepted by the US film industry – and win more awards in the process.
Instead it will be distributed at industry events where tastemakers and individuals who vote for television and film awards might be found.
Last year it earned more Emmy nominations – handed out for the best US television programmes – than any other network.
Netflix is increasingly producing its own content to promote its shows, whether through its social media channels or producing its own podcasts.