If reports are to be believed, Netflix is paying 10 to 20 million dollars to land each high-profile comedian (although it also reportedly paid $40 million for two Chris Rock specials and $100 million for Jerry Seinfeld’s Comedians in Cars Getting Coffee and two stand-up specials), proving just how serious the service is about distinguishing itself as viewers’ new go-to place for stand-up.
Netflix, your favorite place to stream shows new and old, is now hoping to become your favorite place to stream stand-up.
So while networks like HBO are focusing less on comedy specials, Netflix is apparently doubling down.
The streaming service plans to release a new stand-up comedy special every week for the rest of the year, The Verge reports.