With his constant fourth wall breaks, Wade Wilson is a character that can work wonders as a marketing tool, and it seems that everyone involved in the sequel isn’t content to merely rest on the sterling reputation of the original.
Deadpool 2 is embracing the edgy viral marketing style that helped the first film open as big as it did, but it’s also tweaking the formula to emphasize the bromantic dynamic between these two mismatched mutants.
If nothing else, this poster excites us because it continues to reaffirm the idea that Deadpool 2 is playing into the techniques that worked so well for the first film back in 2016.