David F. Sandberg’s “I’ll swallow your soul” line is actually a nod to Sam Raimi’s 1987 Evil Dead 2: Dead By Dawn, wherein the line is repeated over and over by a demon that does battle with leading man Bruce Campbell.
During the movie, the ghostly visage of young Bee Mullins (Samara Lee) is standing at the window of her room.
After Bee’s sudden, accidental death, the Mullins tried to invite her spirit to live in the Annabelle doll.
But when Bee/Annabelle turns to face the protagonist, her face is suddenly a demon and, as she speaks, we know that something has gone very wrong.