In addition to lowering ads on both networks, Disney will be making a push towards getting ESPN into more affordable cable options.
In response, Bob Iger said in the conference call (via Madison) that Disney will look into reducing the ad load on both ESPN and ABC.
Services like PlayStation Vue, Sling TV and AT&T DirecTv are all being sought after as future outlets for the station.
The hope is that lowering ads and opening up the channel to a larger audience will bring more people to the channel, which means more money per ad, making up for fewer ads.