As the international box office continues to become an increasingly important factor in the success of Marvel blockbusters, Marvel has shifted its releases to actually give its films to foreign markets before opening in North America.
According to a new Deadline report, James Gunn’s Guardians of the Galaxy Vol. 2 opened to an astounding $101.2 million at the international box office over the weekend.
Although it wouldn’t have previously seemed possible, the international box office has slowly but surely become a viable market for huge success — probably even more viable than the domestic market.
This isn’t just a one-off for the Guardians of the Galaxy sequel, either.