The Archie comics have perhaps covered ground for American readers that’s been traditionally absent in the UK.
The Archie titles had been embedded in the American psyche for decades, and would continue to be so.
The Archie characters were a family, and the company was a family concern too.
Goldwater says, “Archie isn’t a retro brand anymore and Riverdale [the TV series] is the clearest, loudest example of that.
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