Presumably, the film will feature a more representative marketing campaign in the future, with hopes the film itself is as empowering as those involved claim.
Amidst the backdrop of Jessica Chastain’s comments as to the ‘disturbing’ depiction of women in film at this year’s Cannes Film Festival, animated feature Red Shoes and the 7 Dwarfs has faced a massive backlash.
Indeed, a synopsis for the film, from production company Locus Creative Studios’ website, states the film is about “a princess who doesn’t fit into the celebrity world of princesses — or their dress size”.
The film’s star, Chloë Grace Moretz, has now herself responded to backlash, stating that she is “appalled and angry” at how the film has been marketed, something which was not approved by her or her team.