film

9 years ago

So That's Why Movie Trailers Now Have Three-Second Teases Before Them

Youre watching a teaser for the trailer, which is attached to the trailer, that youre about to watch.
Apparently, the point is that our short attention spans cant be trusted to watch an entire two minute trailer.
Now were summarizing the entire two minute trailer in five seconds before the actual trailer begins.
How much can we parse the material down to get all the important information across in the shortest period of time?

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