The Rogue One: A Star Wars Story hype machine has been in… well, hyperdrive for months now.
But the promo isn’t just a point A to point B-style refresher on the story most could recite in their sleep.
Weaving in some key bits of dialogue from the likes of Han Solo, Luke Skywalker, Princess Leia, and, of course, Jyn Erso, the promo turns fan nostalgia into its driving mechanism, not just reminding them how the events in Rogue One lead directly into A New Hope, but by taking them by the hand and showing them.
Developing a through-line between Rogue One and the story that immediately follows it has been an important part of the film’s efforts to get fans excited.