One of the more fun parts of the Marvel Cinematic Universe is the way the MCU’s versions of characters sometimes assert primacy over the original Marvel Comics, and even sometimes replace the original print version.
Now turn the Grandmaster into Jeff Goldblum, Marvel.
We need more Jeff Goldblum Grandmaster.
But nobody calls him that and nobody thinks of him that way, and the original Nick Fury is almost never mentioned in any context anymore.)