(For the record, that’s estimated at $713,000 for Wildcard, $970,000 for Divisional, $1.69 million for Conference Championships and $4.59 million for the Super Bowl.)
Fox’s “Game of the Week” contests on Sunday afternoons were often the most exciting of the week, so that definitely helped.
Taking the top spot among networks is Fox, which sucked up $1.4 billion of that final tally.
Fox’s regular season rates were around $551,497 for 30-second spots, while the numbers spiked to uniform rates when the playoffs kicked in.