The Disaster Artist, James Franco’s film on the making of Tommy Wiseau’s infamous bad movie The Room, now has its very own marketing campaign inspired by the original movie’s somewhat infamous Hollywood billboard.
Franco both directed and stars in The Disaster Artist, which charts the bizarre creation of one of the worst movies ever made.
The mysterious would-be auteur Tommy Wiseau, a singular personality, released his “masterpiece” The Room in 2003.
In a move that can only be described as the most James Franco thing ever, The Disaster Artist was reportedly directed by Franco in character as Wiseau.