For comparison, Guardians of the Galaxy made over $94 million its opening weekend, so a potential increase to $150 million or more is nothing to sneeze at.
And that’s just the start, because if Guardians of the Galaxy Vol. 2 performs similarly to fellow MCU sequels Avengers: Age of Ultron and Captain America: Civil War, it might hit $1 billion.
Before Guardians of the Galaxy came out, the number of people who’d even heard of the team, let alone could identify its members, were few and far between.
And more butts in seats means more money for Marvel bigwigs to jump into Scrooge McDuck-style.