The addition of TV to the Movie Awards may be one more way that MTV is trying to mix things up and draw a bigger audience.
The announcement that the Movie Awards will also include TV comes after reports that MTV is looking to change things up with its programming moving forward.
The network faced falling ad revenue for years, and it has been working to bring back viewers in its target demographic.
We’ll have to wait and see if the numbers are higher for a mixed awards show than the average ratings for just Movies.