Digital media company Onion, Inc. (responsible for both The Onion and Clickhole) today announced a joint partnership with award-winning production company, Serious Business, to create multiple films over two years for premier next generation global content leader, Lionsgate.
“We’ve plotted our takeover of the film industry for some time,” said Kyle Ryan, Vice President of Onion Studios.
The new partnership plans to utilize Onion, Inc.’s peerless creative staff and extensive alumni network alongside Serious Business’ deep comedy relationships to develop multiple projects both from existing Onion IP and original ideas mined from the creative community.
In addition to managing all distribution, Lionsgate will utilize the growing marketing reach of Onion, Inc. and Fusion Media Group properties to promote the films.