A lead-in is usually there for a reason, but in this case it doesn’t seem as if This Is Us really needs The Voice to help boost its ratings.
Per the NBC report, This is Us is also the only series to actually improve on the ratings The Voice brings in during an earlier hour on the network.
This Is Us grew to a 4.2 rating while Empire grew to a 4.0.
Per a ratings release from NBC, the network has indicated that This Is Us recently hit a ratings milestone in Live+3 ratings, pulling ahead of Empire for the first time.