Ultraviolet’s website stresses that “in most cases, your movies and TV shows will be available via the retailers linked to your UltraViolet Library at the time of UltraViolet shutdown.”
They warned it was coming months ago and tomorrow it happens: The digital movie site UltraViolet is shutting down on July 31.
Most, and perhaps all, existing rights in UltraViolet Libraries currently available through your linked retailers that are still operating should continue to be available from those retailers.
(The complexity of this system is perhaps one reason why this whole UltraViolet thing hasn’t panned out.)