The suit and helmet shown off in the Captain Marvel trailer was actually the result of a high stakes bet that Kelly Sue DeConnick made with artist Jamie McKelvie in order to get a redesign for Carol Danvers in the comics.
Captain Marvel is based off of Kelly Sue DeConnick’s take on Carol Danvers, says Marvel Studios boss Kevin Feige.
I bet if you do a Carol Danvers redesign for Captain Marvel that Marvel will buy the design from you.
Kelly Sue DeConnick revamped the Captain Marvel comics in 2016, taking the character in a very popular direction.