The two films are being compared to Eduardo Sanchez’s The Blair Witch Project, and its micro-budget / mega grossing success.
All of this talk about success and failure dances around the fact that both Joe Berlinger’s Book of Shadows: Blair Witch 2 and Adam Wingard / Simon Barrett’s Blair Witch are being unfairly judged.
The financial trajectory of Blair Witch has the film on its way to being profitable, and Book of Shadows made some decent money over its theatrical and home video releases.
While neither film scaled the heights of the adventure that inspired them, they’re not outright failures, they’re merely failures by comparison.