The fact that there even is a free option is likely also troubling to anyone working solely in the traditional TV world.
According to Vulture, the station-group owners are already worried about the Peacock streaming service drawing viewers away from linear TV networks.
Similar to how Hulu works, Peacock is set to give paying subscribers next-day reruns of currently airing series, while those who opt for the free option will get new episodes a week later.
The owners of such mega-groups as Sinclair Broadcast Group, Nexstar, Gray Television and more have taken issue with 30 Rock’s reunion being produced by NBCU’s ad-sales division as stand-in programming meant to replace the network’s upfront presentations, which were cancelled due to pandemic lockdowns.