With the DC Extended Universe firmly established as a brand, there’s now a potential framework that can lead to further projects to exist under this new umbrella.
Zack Snyder’s Justice League is the first title that’ll test those waters once it hits HBO Max.
Much as DC Comics has always had the “Elseworlds” or “Black Label” marketing to separate certain projects, the DC Extended Universe might be a unique branding structure that keeps moving in a self-contained manner.
Should that test be a successful launch, some pretty big developments could follow.