Undoubtedly Bohemian Rhapsody’s success in theaters had folks walking out of the theater, humming their favorite Queen songs on the way to their cars and eventually primed to buy their favorite albums, as well as any sort of merchandise they feel can show their fandom for the film.
With a successful musical movie comes even more successful ancillary markets, both in merchandising and record sales.
Not to mention that the film is now the highest grossing musical biopic of the world!